OUR MISSION
Prodigal Breaking News is an independent, AI-native digital media organization delivering fearless, culturally grounded breaking news, investigative analysis, and long-form journalism to an underserved audience that mainstream media consistently overlooks. We are not a passive aggregator. We are an active newsgathering organization. Our standard is simple: every story sourced, every claim verified. We believe the most dangerous thing a free press can do is tell the truth. We do it anyway.
DON JACKSON
Founder & Editor-in-Chief
Don Jackson is the founder and Executive Director of Prodigal Breaking News and the broader Prodigal ecosystem — an independent, AI-native multi-platform media and cultural movement spanning breaking news, long-form journalism, podcasting, spiritual commentary, and community education.
A former music industry executive, concert promoter, and author of Prodigal: Leaving Church and Finding God (IFF Books), Jackson brings more than two decades of cultural commentary and organizational leadership to his role as editor-in-chief of one of the fastest-growing independent Black media voices in digital journalism.
THE PRODIGAL ECOSYSTEM
Breaking News
Fearless, culturally grounded reporting.
ExploreThe Podcast
Long-form conversations on faith and power.
ExploreThe Movement
Community, education, and spiritual formation.
ExploreSubstack
The full breakdown, in your inbox daily.
ExploreThe App
Breaking alerts wherever you are.
ExploreMerch
Wear the movement. Fund the mission.
ExploreTHE CRACK. THE LEAVING. THE UNFOLDING.
Every institution. Every system. Every policy. Every pattern of power — we name it, we trace it, and we tell you what it means. That's the work. That's always been the work.